【modem design】
“時代に流されず自分らしいお洒落をすること”
modem designは、時代に左右されないおしゃれをテーマに国内生産にこだわり
常にmodemのフィルターを通し、シンプルな服の中にどこか新鮮さを感じるそんな洋服を提案します。
[Modem design]
“To be fashionable like you”
Modem design, with a theme of fashion that is not influenced by the times; we are committed to domestic production. Their design are freshness and simple.
1. The Experience:
Coastal nostalgia meets urban precision. The "Surf" T-Shirt by Modem Design features their iconic character catching a wave, capturing a sense of freedom and "Asobigokoro" (playful spirit). Crafted in Osaka, this tee is designed for the heat of the city and the breeze of the coast. Using a specialized Japanese slub cotton, it offers a vintage, textured hand-feel that is exceptionally breathable and full of character. It’s the "forever" version of a summer classic.
2. The Modem Blueprint (Design & Essentials):
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Breathable Japanese Slub Cotton: Knit with deliberate, natural irregularities (slub), this fabric provides a "dry-touch" texture that prevents the shirt from sticking to the skin in humidity. It feels airy, light, and grows softer with every wash.
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Artisanal "Surf" Screen-Print: The graphic uses high-penetration eco-inks that sink into the slub fibers. This ensures the print ages gracefully with the fabric, developing a soft "vintage" patina rather than cracking.
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Relaxed Summer Silhouette: Cut with a slightly wider chest and a comfortable drape, allowing for maximum airflow while maintaining a structured, intentional look.
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Anti-Stretch Binder Neck: Despite its lighter feel, the collar is reinforced with a high-recovery rib to ensure it stays crisp and close to the neck, preventing the "sagging" common in standard summer tees.
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Authentic MIJ: 100% Designed and Manufactured in Japan, supporting small-batch textile mills in the Osaka region.
3. The Both Style Guide: How to Wear It
This tee is built for versatility in warmer weather:
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The "Beach-to-Bistro" Look: Pair with navy linen trousers and leather sandals. The slub texture of the cotton perfectly complements the natural grain of the linen for a high-end, relaxed aesthetic.
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The Rugged Coastal: Wear it under an open light-blue denim shirt with olive cargo shorts. The "Surf" graphic provides a playful focal point to a classic utility outfit.
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The Modern City-Summer: Tuck it into charcoal pleated shorts with a clean white sneaker. This elevates the graphic tee into a sophisticated urban look that works for weekend brunch or city exploration.
4. The Both Selection:
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Curated Texture: We selected this piece because of the "Slub" knit. It’s a detail that many mass-market brands skip, but it’s what makes a Japanese T-shirt feel truly premium.
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Character-Driven Design: The "Surf" character is a collector's favorite, representing the lighthearted side of high-end Japanese fashion.